- BuzzFeed in going through a big restructuring, especially for its entertainment content.
- CEO Jonah Peretti says BuzzFeed will experiment less with mid-form content that feels stuck in the middle.
- Former HP CEO Meg Whitman just signed on to be the CEO of a company looking to go into mid-form video.
BuzzFeed CEO Jonah Peretti is over mid-length video.
In the wake of a reported revenue miss and layoffs last year, BuzzFeed has been doing some high-level company restructuring. On Wednesday, BuzzFeed revealed to The Hollywood Reporter that Ze Frank, who had previously been in charge of most of BuzzFeeds non-news content (under BuzzFeed Entertainment Group), would now be leading a te…
Read the full article at: http://www.businessinsider.com/future-mid-form-video-unclear-buzzfeed-ceo-jonah-peretti-meg-whitman-2018-1