Sara Lee: Aussie dessert icon plunges into voluntary administration – Yahoo Finance Australia

Australian dessert staple Sara Lee has joined many other struggling local businesses, entering voluntary administration after 52 years in business.

The iconic brand was bought from McCain Foods for an estimated $95 million in 2021 by New Zealand equity firm private equity firm South Island Office, which have appointed administrators Vaughan Strawbridge, Kathryn Evans and Joseph Hansell from FTI Consulting.

Sara Lee is an iconic brand which produces quality Australian made products from its manufacturing facility in Lisarow NSW, where it employs some 200 staff, Strawbridge said in a statement on Wednesday.

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